Apple Arcade homepage takeover brings cross promotion to a new level - The Drum

From Thedrum.com

Apple Arcade homepage takeover brings cross promotion to a new level - The Drum

Apple has let loose characters from its video game subscription service on its main website in a major cross-promotion effort designed to boost sales of Apple Arcade subscriptions as well as MacBooks, iPads and iPhones. The idiosyncratic approach saw Apples … [+854 chars]

Apple has let loose characters from its video game subscription service on its main website in a major cross-promotion effort designed to boost sales of Apple Arcade subscriptions as well as MacBook’s, iPads and iPhones.

Published on February 3rd, 2020

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